My Approach
For DeCo, I aimed to create a brand that would resonate with design students. After extensive research, I decided to develop a mascot logo featuring an octopus, with each of its tentacles representing a different design field (graphic, 3D, motion, interior, and UX/UI). The octopus symbolizes the versatility and interconnectedness of design, while the modern, contrasting color palette reflects the platform's innovative and creative nature. I also designed custom illustrations and a user-friendly app that would be both visually appealing and functional.
Vision and Mission
The vision for DeCo was to create a space where design students could explore, learn, and grow in various design disciplines. The mission was to offer a platform that not only provided high-quality education but also inspired students to develop their creativity. The goal was to create an engaging, modern learning environment that would attract and empower students to enhance their design skills. A platform created for teaching creative fields should also look creative, right?
